The document discusses the design elements of several CD covers and digipaks. Key design elements discussed include the use of colors, images, fonts, and positioning of text and images to attract attention and convey information about the artist and music. Across the different covers, common techniques included bold colors, artistic images relating to the artist's style or themes, and prominently displaying the artist's name to leverage their recognition and sell more albums.

1. C.D Digipakanalysis

2. Artistic look, (Andy Warhol) showing the members of the band to fill the space – makes it more personal with having a whole part to each of their faces Andy Warhol design is very popular with this generation in clothing and advertising. House style effect – colour scheme, with the colours of the bands faces and the C.D No text in the inside – ( popular band/singers only need to show their faces or themselves to sell C.Ds rather than the text) Opposite colours, opposite each other (purple & yellow) and (red & green) Effects – C.D Digipack is more eye catching and stands out more As well as each look is opposite – looking down and looking up

3. Yellow and black are the main colours in this Digipak – these could mean danger and look exciting to the customers. Together they are also very bold and they stand out, which is good when there a hundreds of other C.Ds on sale One page of advertisement or information – not to take up too much room from the music and pictures. These random patterns/pictures help the C.D cover stand out and will link in with what music it is – so the customers will know if they are interested in it or not. The font looks old and religious like in churches and the bible – which links to the stag and the cross, which is probably a theme to the music they play. Yellow background through out (house style effect) the yellow also makes the text and images stand out – which is good because the C.D cover is bold and will then attract customers over to it as well as making the text easy to read.

4. House style effect through out the digipack – text (font), colour and theme Devil/hell theme with the bold reds and the font which looks like fire. The middle “I” in “attitude and as well as the T’s looks like a cross – which links with religion and hell First look is important and for this C.D you get the look of “Rock” and so it will get the target audience's view straight away List of their songs on the C.D – help find which song you are looking for Back of C.D C.D 3D text is bold and stands out – the text needs to stand out from the background because both are similar colours Fans of the music/band will recognise them because of their design and logo, but to a stranger to the music it will be hard to read

5. The C.D cover front, back and the inside are very artistic and colourful and have constant colours for the background (blue and orange) and the title (gold, black and green) 3D title – bold and stands out to the customers – the 3D title is also the logo that appears through out the digipack List of songs in the C.D – helpful Front cover Back cover The colours blue and orange are opposite colours and so stand out and make the title stand out more Background pattern is young and artistic and is made like this for the target audience that this music is aimed at

6. Very colourful with bright cartoons and stripes. The colours and cartoon images are perfect for the younger audience and the meaning of his songs with a positive attitude to life. Mika is bigger than the title of the C.D because he is more popular than the title and his name itself will sell C.Ds and music The title of the song is written as a signature/hand written and makes the C.D very personal to Mika and the audience. C.D Front cover Hand drawn C.D cover – personal feel and in touch with the younger generation that listen to his music.

7. Eminem is more popular and famous than his albums name, and so his name is bolder and bigger than the albums name. His name will sell the album alone and so it is important that the audience see his name first Name of album links to the C.D cover picture – makes the whole C.D look flawless White and red really go well together and makes the cover stand out. The white text against the dark red is very bold, to help Eminem stand out. C.D Front cover Advertisement on C.D – more money for Eminem and a professional look Eminem is on the C.D cover but because he is so big in the world, he does not have to take up the whole cover, for us too know it is him.